Value
engineering
Explore
Execution
Agency level creative,
without the agency price tag.
Bringing immersive experiential activations to life.
Our in-store marketing and technology platform
Brands shouldn’t have to choose between powerful designs and efficient concepts that come in under budget.
That’s why Imagine’s value engineering approach finds smarter material and structural solutions that deliver maximum visual impact without driving up costs.
Our visualization and engineering experts design for practicality and budget from the start, so cost considerations are built into the creative to production workflow rather than added at the end.
The largest brands trust Imagine
for more than 40 years and counting
It doesn’t
stop at new programs
Imagine’s sales and account management teams regularly review existing signage kits and programs for current customers and prospects, making recommendations on more cost-effective substrates, sizes, and shipping methods that reduce spend without sacrificing quality.
By strategically sourcing materials, Imagine has delivered savings of 50% compared to domestic sourcing, giving brands more room to execute at scale. When a program calls for flexible solutions across different store configurations, we deliver agency-level creative that meets visual and budget objectives.
FAQs
Want to learn more about Imagine? You’re in the right spot. Find answers to the most common questions about our capabilities, process, and services.
Value engineering is the process of optimizing materials, structure, and production methods to achieve the desired visual impact at the most efficient cost. It ensures designs are both high-performing and budget-conscious from the start.
Value engineering reduces costs by identifying more efficient materials, simplifying structural designs, and optimizing production and shipping methods. These strategies help lower overall spend without compromising quality or brand impact.
Incorporating budget considerations early in the design process prevents costly redesigns later. By aligning creative concepts with real-world constraints upfront, brands can move faster and maintain efficiency throughout production.
Existing programs can be reviewed to identify opportunities for improvement, such as switching substrates, adjusting sizes, or refining shipping methods. These adjustments can significantly reduce costs while maintaining or improving performance.
Value engineering enables scalable programs by balancing design consistency with cost efficiency. By optimizing materials and sourcing strategies, brands can roll out campaigns across multiple locations while staying on budget and maintaining visual impact.